Do you know a new business usually takes three years to reach a break-even point? And attaining such a point requires enough patience, consistent efforts, and optimism.
In today's world, everyone wants to have a giant business and earn big bucks. And that too, with some topping of prominence. However, when it comes to implementing the ways of earning it, they all lag-behind the intrinsic attributes.
Despite having some great ideas, why do people face some unnamed obstacles?
And what is it that confines them to get what they want?
Explore the top 3 essentials without which you should not dive into the Sea of business:
1. Uniqueness
“Celebrate the Idea that you do not fit in. Find your own fit. Stay Unique.”
Betsey Johnson
Starting own business is the dream of every second person in the world. However, some dive into the already existing businesses for the sake of earning money. And some do what they are the best at in the world. They offer something which has not been invented already.
If you want to come up with something similar-to what other marketers are offering, then you probably just want to earn money. And if you want to come up with a formula that has not been launched in the market yet, then make sure of the two things.
Your product/idea can only run in the market when it solves a problem or creates a need that never existed. If you are capable of generating a need that never existed, then you are an actual business person. And if it solves a problem that already exists, then you are a business person having some social responsibility.
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How do you come up with a Unique Idea or Product?
Here, there are two aspects. One is the Idea, and the other is the product. First, let us talk about the product.
It would be folly if I say that you must develop a product that has never been made before. To make such a product or service, you will have to do some scientific invention. And that is not a cup of tea for all. Moreover, you would require bags of capital for the same.
Then how do you come up with a unique product?
Coming up with some already existing products along with some additional features can also make your product unique.
Let us talk about a restaurant which was founded in 1940 in the United States i.e. McDonald's Corporation. It serves around 69 million consumers daily in over 100 countries.
I would like you to answer this question here.
Did the founders of McDonald's invent food? Or were they the only ones who started their business as a hamburger stand?
How did they become a brand known to all?
Inevitably, there are many factors connected to it. Howbeit, we are talking about the very first one, i.e. Uniqueness. The taste they provided was unique. Their recipe of making hamburgers was something exceptional. And this is what you must brainstorm for the product you want to come up with.
Now, let us talk about the Idea now. To make your idea unique, you must think different, be different, and turn up with something different.
2. Action
A businessman's whole life consists of actions. Having a great idea and not taking a single step to implement, is not taking you anywhere. Fear of losing is worse than actual losing.
A business person never gets frightened of the results. She is always confident about her idea, her research, and the final product. She gets down to the nitty-gritty for making the idea viable.
Do you have an idea, but not the right investor for it- Find One.
How?
Make yourself visible on professional sites and get connected with the concerned prospects. Go out and meet people at social events. Communicate with the right prospect in the right way at the right time.
The action does not move as per luck. It is not luck by chance that you find a business hitting the sky suddenly. Think wisely and take every action about your business carefully. Ascertain all the pros and cons. Analyze every situation.
3. Personality
To be a successful business person, you must work on your personality traits. Outgoing people tend to fetch strength from social circles. Having more than one person in the group you meet makes a social circle.
Your pitch to the investor or prospect partner can never be successful until you have the extraversion personality traits in some or complete.
Moreover, conscientiousness is a vital trait which can showcase your thoughtfulness and make you imbibe goal-directed behaviors. You tend to be more organized and attentive to details if you are more inclined to a conscientiousness personality.
Conclusion:
Starting a business is easy, but making it something rewarding requires strenuous efforts. Many factors are connected to a successful business. However, you would always need the above- mentioned 3 essentials to work on the other related factors.